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Plants View All
How garden centers can capitalize on edible gardening trend
Edible gardening is a powerful market force that has surged in the post-pandemic world. Learn how to capitalize on this enduring trend with expert strategies for deepening customer loyalty, analyzing demand and leveraging in-store education to boost sales and basket size at your garden center or nursery.
Trends View All
Wild Ones expands free Native Garden Design Program
New plans for Richmond, Virginina, and Lexington, Kentucky, join Wild Ones' 23 ecoregion-specific native garden designs.
Spotted View All
Scientists develop vitamin A-enriched tomato to fight global deficiency
In newly published research by Jingwei Fu, Denise Tieman and Bala Rathinasabapathi from UF’s Institute of Food and Agricultural Sciences, the researchers introduce fortified tomatoes with boosted beta-carotene — the compound the body converts to vitamin A.
Marketing View All
How garden centers can capitalize on edible gardening trend
Edible gardening is a powerful market force that has surged in the post-pandemic world. Learn how to capitalize on this enduring trend with expert strategies for deepening customer loyalty, analyzing demand and leveraging in-store education to boost sales and basket size at your garden center or nursery.
Sponsored Articles View All
From Structure to Storefront: The Retail Greenhouse Features Worth Planning For
With expert engineering foresight, advancements in greenhouse technology can elevate the retail experience for years to come.
Staffing View All
Building team unity, ownership & engagement at Down to Earth Garden Center
Wisconsin IGC Down to Earth Garden Center has developed an employee culture centered around unity, accountability, ownership and shared success.
Store Design View All
[WATCH] Visual merchandising ideas for independent garden centers
In this replay of Garden Center magazine's Fertile Ground Live Event, learn about color theory, shoppable displays, effective endcaps and add-on sales from Rachel Reynolds of Birds Eye Visual Merchandising.
Money Matters View All
How to cultivate connections with garden center suppliers
There’s value in building lasting relationships with suppliers and distributors. Discover how strong vendor relationships give independent garden centers a competitive edge.
Long Reads View All
Autumn Hill Nursery: A return to community roots
With shifting demographics toward young homeowners, Georgia IGC Autumn Hill Nursery is focused on customer success with easy points of entry like vegetable gardening. Its entire marketing program is now based not on social media, but on creating a customer experience and a gardening destination.