Axiom releases annual 2024 Gardening Outlook Survey

Home gardeners plan to spend more time and money, and expand their gardens in 2024.

Sleigh the holiday season

Traditional red poinsettias, Santa Claus and red-and-green motifs will always have a place in winter offerings, but there are big opportunities in branching out.

Consumer confidence

Gardeners are not ditching the plant habit in 2022, citing success and health benefits as their motivation.

Look outside the industry

Find new directions and inspirations from the fields of graphic and interior design, social media and more.

Top of the charts

See what online shoppers are snatching up this spring to brighten up their garden with accessories.

The outdoor office

As the way we work changes, promote the benefits of a workspace in nature.

Blooming and booming

The momentum for houseplant sales continues to grow at garden centers across North America.

The story of color

Pantone’s Color of the Year selections influence design elements and product development.

We want your feedback! Take our Houseplant Report survey

Upon completion, enter to win 1 of 2 $50 Visa gift cards by leaving your information at the end of the survey.

Embracing biophilic design

Tangletown Gardens is big on the benefits of incorporating green décor to homes and gardens, and customers are responding with enthusiasm.

In with the new

Get ahead of the latest trends in home décor and see how your IGC can profit.