Proven Winners ColorChoice unveiling 2025 new varieties in live stream event

The event introducing Proven Winners ColorChoice shrub varieties new to retail in 2025 is suited for consumers, retailers and wholesalers who supply retailers with new plant products.

A graphic advertises a livestream event.

Photo courtesy of Spring Meadow Nursery/Proven Winners ColorChoice Shrubs

The marketing team at Spring Meadow Nursery will unveil 32 new Proven Winners ColorChoice shrub varieties in a YouTube livestream event at 12 p.m. ET Friday, Feb. 21.

Shrubs covered will be varieties that are new to retail in 2025.

Positioned as a lunch-and-learn-style event, the one-hour session will be divided into four segments, covering evergreens and foliage interest, vines and native species, heat-tolerant shrubs, and roses, hydrangeas and edibles.

The event can be found under the “Live” tab on the Proven Winners ColorChoice YouTube channel, and a recording will be available to watch afterward.

The event will cover the inside story on new additions to series such as Just Chill Camellias, a fall blooming Camellia sasanqua hybrid with bold blooms, high-quality foliage and better hardiness, and the Fairytrail series of Cascade Hydrangeas, noted for their draping branches that display a cluster of blooms at every leaf node.

The livestream will also feature several new additions to the Deer Proof Plant Program, including the Paisley Pup Leucothoe and the shade-tolerant Sweet & Lo Sarcococca, with late winter blooms and glossy evergreen foliage. All are university-rated as being seldom damaged by deer.

The hosts will showcase these shrubs and more, while attendees can ask questions and receive real-time answers through the live chat during the event.

Log in to the livestream now and click the “Notify Me” button to set a reminder to attend the event.   

For information on all Proven Winners ColorChoice 2025 retail introductions, click on the New Varieties button at ProvenWinnersColorChoice.com.