Eason Horticultural Resources adds Jim Monroe to sales team

Monroe has experience with nursery, perennial and annual products, and knowledge in supply chain development for offshore cutting and plug and liner programs.


Eason Horticultural Resources (EHR) has announced that Jim Monroe will be joining the EHR team as an independent sales specialist covering selected grower and retail accounts in various parts of the United States.

Monroe is an experienced plantsman with knowledge of developing supply chain for offshore cutting and plug and liner programs. He will work in conjunction with EHR sales reps and their customers and develop new business by using his experience with nursery, perennial and annual products.

Monroe will continue in his roles of promoting and developing the Hort Couture brand and expanding the IGC TALK! forum to help independent growers and retailers be more successful.

“EHR has been such a wonderful supporter of Hort Couture and the marketplace. I am excited to be a part of creating opportunities to make our industry stronger,” Monroe said. “The EHR DIRECT ACCESS web portal is one of our industry’s best tools and I hope to be able to expand the use of this wonderful resource to customers across the market.”

“Adding Jim to our team of product specialists certainly strengthens EHR’s position in the market. His special connection to the garden center industry is undeniable and we are excited to have Jim working with us,” said Jim Eason.

Monroe can be contacted at jmonroe@ehrnet.com or jim@hortcoutureplants.com.