
Though its Santa Paula location is closed to the public due to shelter-in-place regulations, the Ball Horticultural stop is still the place to see new plants and learn about the latest technical research. Ball’s new-product experts will host SimulCAST20, a virtual California Spring Trials experience, on Tuesday, March 31 (9:30-11:30 a.m. CDT), and Wednesday, April 1 (2:30-4:30 p.m. CDT). These two dates and time options are available for attendees’ convenience — and safety! — to participate in this digital conference right from their home or office.
SimulCAST20 will feature new-product presentations, video footage, and live, interactive Q&A opportunities with the experts from the following plant breeding companies:
- PanAmerican Seed
- Kieft Seed
- Wave
- Ball FloraPlant
- Selecta One
- Darwin Perennials
- Ball Ingenuity
- Burpee
"With social distance the new normal, providing our customers a chance to experience new products conveniently was a high priority for our companies," said Susannah Ball, spring trials coordinator for Ball Horticultural Company. "Access to new product information via SimulCAST20 will help growers and distributors plan their upcoming seasons."
To register for one of the SimulCAST20 webinar events, attendees can visit www.ballhort.com/springtrials/simulcast20. To attend, attendees must select the date they wish to participate, and tune in when the event is scheduled. Not available those days? No worries! A recording of SimulCAST20 will be made available when it concludes.
In addition to SimulCAST20 webinar options, the industry can also download the companion app CAST | Mobile for FREE to get new product information on their mobile devices. Available in the App Store and on Google Play, visit www.ballhort.com/springtrials/castmobile or search for "cast mobile Ball" in app stores.
Latest from Garden Center
- This Florida garden center's busiest days are in the fall, not spring. Find out how they do it
- Terra Nova Nurseries releases new agastache variety, 'Peach Pearl'
- The Certified Shopify Online Garden Center provides local retailers with ecommerce tool
- Meet the All-America Selections AAS winners for 2025
- Endless Summer hydrangeas and Suntory Senetti glam up Grammys red carpet
- Ball Seed releases 2025 edition of 'Thrive and Flourish' for landscape and garden retail
- American Floral Endowment's Fred C. Gloeckner Foundation Research Fund accepting grant proposals
- Floral Marketing Fund and CalFlowers partner to advance floral industry