Leslie Finical Halleck

Leslie Finical Halleck

Leslie Finical Halleck owns Halleck Horticultural, LLC, through which she provides horticultural content marketing, social media management and strategy consulting for green industry businesses. Leslie is a Certified Professional Horticulturist (CPH) via ASHS, with more than 20 years of industry experience. Her previous positions include General Manager for IGC North Haven Gardens in Dallas, TX and Director of Horticulture Research at The Dallas Arboretum.  www.lesliehalleck.com

Last-minute ideas for Valentine’s Day

Garden centers can create unique arrangements and show customers cut flowers aren’t the only option for the holiday.

Attracting amphibians

Introduce “frogscaping” to help customers create healthier backyard habitats.

Boost your bulb sales

Consider pre-selling this season and other strategies to increase profits.

Mexican sour gherkin

Big profits can come in tiny packages

Beyond the Poinsettia

Consumers are increasingly interested in nontraditional plants for the holiday season. Grower-retailers should consider these succulents, tropicals and edibles as the end of the year approaches.

Superfoods power up

Kale may be the most marketed superfood, but there are more produce options to consider.

Backyard bunnies

Inviting these critters to the yard may help encourage new gardeners to begin their home-farming adventures.

Breathe new life into an ancient art form

Bonsai plants are experiencing a resurgence, and garden centers can take advantage by understanding the latest trends.

Healthy soil equals pay dirt for gardeners

2015 Is the International Year of Soils, and your garden center can celebrate by promoting the importance of balanced and diverse dirt.

A plague of roses

Rose rosette disease is devastating the popular plant. By educating consumers, independent garden centers can help stop its spread.