Jolene Hansen

Jolene Hansen

Jolene Hansen is a Minnesota-based freelance writer specializing in the horticulture, cannabis and hemp industries. A former horticulture professional and marketing communications specialist, she is a frequent contributor to GIE Media Horticulture Group publications. Reach her at jolene@jolenehansen.com.

University of Florida researchers are securing the future of floral fragrance using caladium

Breakthrough University of Florida research is unveiling secrets behind floral fragrance, thanks to an unlikely plant: caladium.

Long Island Reno: The Hicks Nurseries design process

Sixth-generation Long Island IGC Hicks Nurseries underwent a months-long renovation process. In the second piece of this three-part series, we explore Hicks’ design process with a firm new to the IGC industry.

Long Island Reno: Hicks Nurseries starts with research

Sixth-generation Long Island IGC Hicks Nurseries underwent a months-long renovation process. In the first piece of this three-part series, we explore the first step in the process: in-depth consumer research.

Glover Nursery: Focused on plants — and family

Top 100 IGC Glover Nursery forgoes the add-ons to keep plants and family at the forefront.

A haven of inspiration

With the hashtag #morethanatreefarm and seriously curated offerings, Texas IGC Fossil Creek Tree Farm and Nursery carves its own path.

One more dream: Ted Lare Design Build + Garden Center

With family front and center, Ted Lare Design Build + Garden Center is making dreams come true.

Staying relevant and responsive for six generations

As Long Island’s largest garden center, Top 100 mainstay Hicks Nurseries weds longevity with relevance.

Keeping up with containers

Capitalizing on container and pottery trends has added challenges for some IGCs this year but supplies and sales are strong.

Food for thought

Opening a café or restaurant can expand your customer base, but it’s no easy undertaking. From staffing to scaling, learn how garden centers are managing to make it a success.

Digital storefront

Three Top 100 IGCs share insights, inspiration and unexpected angles to their e-commerce journeys.