Douglas J. Guth
Recent Articles
Take marketing to the skies
Drone videos can be a powerful statement in attracting potential customers.
Star power
Texas-based breeder and grower J. Berry Nursery uses a flower-centric personality quiz as a colorful marketing tool.
Web-based recruitment
How IGCs can utilize job search sites and other online resources to fill seasonal labor positions.
Boost your brand through YouTube
The monolothic video platform is a potential boon for IGCs seeking to increase their web presence.
Mobile wallets make their move
Garden centers must be ready to harness ever-evolving technology, experts say.
Helping flower shops blossom
BloomNation, a website-building platform, provides florists with web tools and other services to expand their reach.
Cloud computing for garden centers
Storing data in the “sky” allows retailers to do business from practically anywhere.
90 years and counting
The San Diego-based garden center has built customer loyalty through service, programs and by listening to their ideas.
A worthy risk
A landscaping background and gardening knowledge helped carry Crete Garden Center & Nursery despite its untimely opening during The Great Recession.
Increasing Profits
Independent garden centers and others share stories of how suppliers have helped boost profits.
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