TDI Brands appoints Holly Mundy as director of marketing, business development

Mundy will be responsible for leading all marketing efforts for each division of TDI and developing new relationships in the industry.


Jasper, Ind., August 11, 2016 – TDI Brands, a product supplier for the garden center industry, has appointed a key management position. Holly Mundy has joined the company as director of marketing and business development.

Mundy's focus will be on leading and directing the marketing efforts for all divisions of TDI Brands and developing new business opportunities and relationships throughout the industry.

Prior to joining TDI Brands, Mundy was the brand manager for JThomas Parts, an Ariens Company. She was responsible for all of the marketing for the brand, business development, trade shows, the technical support staff, the retail store, and the product life cycle. Holly has 18 years of experience working in various aspects of marketing with focus on building customer relationships. She also has experience in owning her own business, as she is part-owner of Adventures Recreation and Gear in Jasper, Ind. Mundy graduated from Indiana University Kelly School of Business with a double major in Marketing and International Business.

“As TDI continues to expand and grow, we have recognized the need for more focus and leadership in specific areas of our business. Holly brings a fresh perspective to the company. She is an independent self-starter with strong initiative. Her ability to drive company results while always keeping the customer at the center of business activity will bring great returns to our customers and the company,” says Mike Bartley, general manager of TDI.

“I am excited about my new role at TDI Brands. I am eager to apply my marketing and customer relationship experience to meet and exceed customer expectations. It is an added bonus that I grew up with gardening being a big part of my life thanks to my grandparents and parents,” Mundy says.