Houseplants by generation

To better examine the plant purchasing behaviors of consumers in 2020, Stoneside, a company that sells window treatments, took a look at how people decided to decorate with houseplants.


Due to the COVID-19 pandemic, many people brightened up their homes with the addition of houseplants throughout the past year. To better examine the plant purchasing behaviors of consumers, Stoneside, a company that sells window treatments, took a look at how people decided to decorate with houseplants. Stoneside surveyed nearly 1,000 people to understand how and why they chose their plants, generational houseplant preferences and much more. Take a look at some of their findings here.
Source: stoneside.com/resources/articles/plant-love
HOUSEPLANT © ALEKSANDRA, PERSON SPOT ILLUSTRATION © ANGELINA BAMINA | ADOBE STOCK
December 2020
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