Just in case you are not familiar with miniature gardening, it’s a concept which combines dwarf plants and trees, succulents, ground covers or small indoor plants with miniature accessories (houses, furniture and figurines like fairies and gnomes) to create a living miniature world. This can be done in a container or in ground in the garden. The hobby is addictive and many people make two or three gardens. Customers come back to add to their world as long as the line is kept fresh by the release of new products. You only have to take a look at Pinterest, where fans post amazing pictures of their creations.
Georgetown Home & Garden, the creator of the Fiddlehead Fairy Garden line, is one of the leaders in miniatures/fairy gardening accessories. The collection has a distinct and unique whimsical style that includes 500 products of fairy homes and cottages, figurines and garden accessories. We constantly design new products with themes to allow gardeners to enjoy and explore their own creativity.
The most successful retailers are the ones who understand that this pastime needs to be demonstrated at the store, either through the use of regularly updated gardens, or better still, through workshops and videos.
Making a miniature garden is an excellent way for connecting (or reconnecting) generations of families using plants, soil and creativity. Children love the whole concept!
There are potential new customer groups out there, whom you might not have considered, who can add to your profits. Plant-loving people with limited space, such as apartment dwellers and seniors, are perfect examples. You don’t necessarily need an outdoor garden to play. Tabletop containers, terrariums, and the new “Tea Cup Gardens” will do nicely.
Georgetown’s Fiddlehead Fairy Garden line is high quality, well priced, and easy to buy with low minimums. We are constantly designing and innovating, giving our customers something new all year around.
“We love working with Georgetown USA because they offer unique, quality fairy houses and accessories. The attention to detail on the houses and accessories makes each piece so special, especially the animals. At our shop in Columbus, Ohio, our fairy gardening section continues to grow because we are able to offer these cute fairy garden accessories at an affordable price and make a great profit! As a side note, the customer service that we receive from Georgetown USA is superb! It’s a delight working with Susan, National Sales Manager at Georgetown USA, and I am always excited to see what’s new with each season.” — Jami Baker, Baker’s Village Garden Center & Gift Shoppe
Contact: Georgetown Home and Garden 877.213.6279 or sales@georgetownusa.com.
For more information, visit www.georgetownusa.com
Explore the January 2016 Issue
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